March 23, 2021
Coping with Change – Tips on how to become more resilient| Dr. Sarah Stebbins
At the end of the day no person or situation will stay the same forever. At the minimum, we all change, we all grow older, and we all are forced to open our eyes to new ways of life. It does not matter if it is in your personal life or your professional life you will face change. In this episode we talk about how to better cope with change and how to become more resilient.
March 16, 2021
Driving Business through Content Marketing-The Do’s and Don’ts| Jeff Tomlin
Who is the most exciting person in the room when you’re at a networking event or a social outing? Simple, it’s whoever has the most unique and insightful stories to tell. It’s all about content, and content marketing is built on the same principle. We talk to us about how to use content marketing effectively with some great examples of thought leadership and market research in the digital marketing and local search arena.
March 9, 2021
Helping lifestyle companies achieve recovery and growth| Greg Shepard and Randall LeVeau
There are a lot of podcasts talking about what enterprise as well as small businesses should do to keep their businesses floating during the pandemic, but not a lot of them talk about how to plan now for the recovery and comeback. In this episode we talk about a method that can help lifestyle companies develop a plan not only for recovery but for growth.
March 2, 2021
‘Going Digital’- A guide for SME’| Rachel Schapiro
Satya Nadella, Microsoft’s CEO, said: “We saw 2 years of digital transformation in 2 months” Suddenly, businesses that were online-skeptical are rushing into the digital space because they simply must. In this episode we talk to a company that helps businesses reach “tech savviness” regardless of the industry they are in.
February 23, 2021
Diversity and Inclusivity in Marketing| Tim Keen
It essential for businesses and brands to recognize diverse cultures and different values. We all have unconscious biases and draw from our own experiences as our default, and this makes it hard for marketers to spot when a marketing campaign is not as inclusive as it could be.
February 16, 2021
Service as a Business Model -Why this is a Growth Opportunity| Matt Matergia
The customer journey is no longer linear. It is 360-degree never-ending customer experience, that has changed how B2B companies need to deal with their customers. B2B companies need to apply the same customer experience and personal service that consumers expect from B2C companies.
February 9, 2021
Encore: Innovation and Entrepreneurs Part II| Jonathan Littman and Susanna Camp
Part 2 of a 2-Part series that explores innovation and entrepreneurship. In this episode, we explore the contribution of different entrepreneurial styles and how they can contribute to teams and to the different stages in the entrepreneurial journey.
February 2, 2021
Encore: Innovation and Entrepreneurs Part I| Jonathan Littman and Susanna Camp
Part I of a 2-Part series that explores innovation and entrepreneurship. In this episode, we discuss the routes of innovation, how we can foster innovation and its relationship to entrepreneurship. In Part II we explore the Entrepreneurial Mindset and Journey.
January 26, 2021
The Secret Formula of Start-Up Success| With Randall LeVeau and Greg Shepard
History shows that crises can be startup incubators. In this episode we look at the start-up formula for success. A formula that can help increase the success rate of start-ups, no matter what industry they are in, or what kind of product and service they want to bring to market. In this episode we reveal to you what the formula of success..
January 19, 2021
Forget time management, instead learn how to value your time!| With Ashley Whillians
We have brought our offices into our homes, making it very difficult for us to draw the lines between our private lives and work. In this episode we talk about time, money and time-management, not just from the prospective of time-management at work, but with a more global view, how we can better use the time we all have been gifted.
January 12, 2021
Cyber Security in the New Normal| With Dave B. Chronister
Chris Versace estimates that in the first 100 days of the pandemic Covid-themed spam messages increased by 26%, and impersonation attacks jumped by 40%. This is worrying news as the world transitions into a virtual workforce, AI advances and healthcare systems and data are a priority.
January 5, 2021
Encore: Proper Governance: The Key to High Performing Boards| With Professor Dr. Didier Cossin
Prominent business disasters such as the collapse of Enron and Northern Rock, to such devastating events as the BP Texas City oil refinery explosion, are very often blamed on Company Boards and Governance. We pose the question: Are Boards up to governing in these challenging times and do they have the proper governance that can help guide them through rough times and onto recovery?
December 29, 2020
The Principles of Good Leadership in a Crisis|Katherine Hosie
Leaders very often receive contradictory messages and in a crisis it is easy to forget leadership basics. In this episode we explore what good leadership is. We also explore how leaders can get support and why they do not need to make their journey’s alone.
December 22, 2020
The Changing Landscape of Digital Marketing|Ken Knorr
Companies today also want to know exactly what data agencies are using to track performance. They are measuring ROI more than in the past. In this episode we look at the digital agency landscape, different business models that support digital agencies and what the latest digital marketing trends are.
December 15, 2020
How a Good Memory can be your Greatest Business Asset|Chester Santos
Memorization is a discipline of the mind and our guest on this episode believes we should exercise our memory more than we do. After 8 months of virtual working we are repeating this interview to exercise our brains.
December 8, 2020
AI in Healthcare and Medicine: How Safe and Secure Is It?|Inhel Rekik and Erin Sparnon
AI can have security issues when not managed correctly and when it comes to health and medicine this could cost lives. In this episode we look at AI in healthcare and medicine and talk about the kind of cyber security we need to not only protect our personal data but to keep us from harm.
December 1, 2020
The new consumer-How SMB’s, Retail and Brands are responding|Greg Sterling
COVID will be remembered as a time of tremendous upheaval and change, but what kind of impact is this having on the local economy? Will these current trends be the foundation for consumer behavior in the future?
November 24, 2020
Privacy Legislation in the midst of the Pandemic-What’s next? |Stephanie Verilhac Marzin and James Ward
It’s been over 2 years since the EU introduced GDPR, followed by similar laws like CCPA in the USA. In this episode we talk to 2 privacy experts, about has happened concerning privacy in the last 2 years, how the pandemic has effect privacy laws and we expect to see in 2021.
November 17, 2020
Reinventing Masculinity-Why we should be talking with men! | Ed Frauenheim
Gender roles have shifted both at work and in the home, and expectations of both genders is shifting as our values and understanding catch up with the times. But it seems that most of the discussions revolve around women, leaving the question, what is happening to men in today’s world?
November 10, 2020
Encore: Learning to Negotiate with Ease | Sue Preston
Business has certainly changed, today we are facing new challenge and new opportunities but even in the midst of this crisis business and negotiations must go on. No matter where discussions and negotiations are taking place and under what conditions and what altered business practices we have ; the principle of the negotiation process has not changed.
November 3, 2020
Encore: Quick Responses can Help You Win in a Crisis | Ash Lomberg
Start ups are generally known for their agility and quick response, while large organizations are rarely so flexible. Large organizations often resist disseminating plans until they are completely sure, and then they are reluctant to change for fear of creating confusion both within the organization and with customers.
October 27, 2020
Entrepreneurship: The story of one of America’s favorite brands- Dunkin’ Donuts | With Robert Rosenberg
In this episode, we get to speak with Robert Rosenberg, whose father founded the famous donut chain and where he served as Chief Executive Officer of Dunkin’ Donuts from 1963 until his retirement in 1998. His story is fascinating, a story of entrepreneurship, vision and leadership that we all can learn from.
October 20, 2020
Encore: The Coronavirus Impact on Small Business And Agencies | With Christoper Carfi
Many of us saw the outbreak of SARS or EBOLA, but both of these pandemics were before we had a fully embraced world economy. Today we have a full global and connected economy, one that has spirited our growth but also brings with it certain risks because we are so globally connected. Now we are now living those risks.
October 13, 2020
Proper Governance: The Key to High Performing Boards| With Professor Dr. Didier Cossin
Prominent business disasters such as the collapse of Enron and Northern Rock, to such devastating events as the BP Texas City oil refinery explosion, are very often blamed on Company Boards and Governance. We pose the question: Are Boards up to governing in these challenging times and do they have the proper governance that can help guide them through rough times and onto recovery?
October 6, 2020
How to increase your companies revenue in 90 days!| With Simon Severino
Growth strategies include market penetration, market development, product development, diversification and even acquisitions. But all of these strategies require a full understanding of how a business is currently performing and then identifying the right strategy to move forward.
September 29, 2020
Sales- The Art of Prospecting Successfully| With Amy Impara-Gregory
Recently buyers became digitally savvy and had access to a wealth of information. A lot of them actually tried to avoid interacting with a salesperson, until absolutely necessary. And just as salespeople began to adapt to these newly empowered customers the world changed again with the onset of COVID-19.
September 22, 2020
Innovation and Entrepreneurship- Part II The Entrepreneurial Mindset and Journey| With Susanna Camp and Jonathan Littman
Part I of a 2-Part series that explores innovation and entrepreneurship. In this episode, we discuss the routes of innovation, how we can foster innovation and its relationship to entrepreneurship. Why is this so important? Because Innovation increases our chances to react to changes and discover new opportunities. Entrepreneurship propels us forward with new solutions, helping us embrace change.
September 16, 2020
Innovation and Entrepreneurship- Part I Fostering Innovation | With Susanna Camp and Jonathan Littman
Part I of a 2-Part series that explores innovation and entrepreneurship. In this episode, we discuss the routes of innovation, how we can foster innovation and its relationship to entrepreneurship. Why is this so important? Because Innovation increases our chances to react to changes and discover new opportunities. Entrepreneurship propels us forward with new solutions, helping us embrace change.
September 9, 2020
ENCORE: What will the Post-Pandemic World look like?| With Rohit Talwar and Paul Plant
With the co-author and one contributor, of the book: Aftershocks and Opportunities – Scenarios for a Post-Pandemic Future, we discuss some of the opinions of the noted leaders that contributed to the book. While we try to imagine what our lives will look like ten months or even ten years from now.
September 2, 2020
Encore: Local Search, The “Near Me” Experience takes on a Whole New Meaning | With Kelly Benish
Local Search is about ‘near me’ searches that were incredibly popular and based on intent, proximity, location optimization and relevance, the searcher was getting what they wanted in a very local sense. Given the recent restriction of offline movement, one could ask how this has affected Local Search?
August 25, 2020
The Myths behind Organizational Culture| With David G. White Jr, PhD
Leaders very often think that they are the drivers of organization culture, but what if someone told them that culture really does not start at the top? What if someone explained to leaders that culture emanates from the people and practices within?
August 18, 2020
Software Development-Can we predict what’s next?| With Ian Reynolds
New tech hubs are springing up in geographical regions we did not anticipate and in industry sectors that had a legacy for being slower in tech are speeding up. In this episode we discuss–the who, what and where of software development. We look at the latest trends and try to make some predictions on what will happen next.
August 11, 2020
Encore: Is Tracking and Tracing putting our privacy at risk?| With Jürgen Weichert
During the Corona crisis, tech has been a blessing in many ways. But the use of tracking and tracing apps in various countries have raised the question whether we are putting our privacy at stake.
August 4, 2020
Learning to Negotiate with Ease | Sue Preston
Business has certainly changed, today we are facing new challenge and new opportunities but even in the midst of this crisis business and negotiations must go on. No matter where discussions and negotiations are taking place and under what conditions and what altered business practices we have ; the principle of the negotiation process has not changed.
July 28, 2020
Storytelling in a Digitally Connected World | With Christian Ward
The Importance of Storytelling cannot be underestimated. The world we live in today could not exist without the influence from past generations, the experiences from people across the globe and the experiences from those that surround us. As creatures of habit and tradition we instinctively hand down lessons and share knowledge.
July 21, 2020
How can adversity help you grow?| With Steve Gavatorta
Everyone knows the famous expression in English: When the going gets tough, the tough get going. But many people do not like challenges, they like predictability, and when we cannot inject predictability into our lives, we sometimes get frustrated and do not know how to cope.
July 14, 2020
What will the Post-Pandemic World look like?| With Rohit Talwar and Paul Plant
With the co-author and one contributor, of the book: Aftershocks and Opportunities – Scenarios for a Post-Pandemic Future, we discuss some of the opinions of the noted leaders that contributed to the book. While we try to imagine what our lives will look like ten months or even ten years from now.
July 7, 2020
The Smart Way to Manage Your Money| With Jonathan DeYoe
With a worldwide economic crisis and the US national unemployment rate reaching 14.7% in May this year, and around 14.0% in some European Countries such as Spain, our focus has turned to being very mindful about money.
June 30, 2020
Leading with Intelligent Disobedience | With Bob McGannon
Most people do not question rules because they are designed to protect the status quo and create a level playing field, but sometimes we need to bend them a little if in order to get a desired result. In the right context, this can be ok because rules are not static, they evolve and are based on the information we have at a certain time.
June 23, 2020
Gaining visibility online-Integrating SEO into your marketing strategy| With Mateusz Osiecki
A business that is visible is also considered creditable. Visibility today means being present across all digital channels and using the right tools to make sure you stand out among the competition. With the decrease in foot traffic and increase in online traffic, if customers cannot find you, they will not know who you are, and they will give their business to someone else
June 16, 2020
Is Tracking and Tracing putting our privacy at risk?| With Jürgen Weichert
During the Corona crisis, tech has been a blessing in many ways. But the use of tracking and tracing apps in various countries have raised the question whether we are putting our privacy at stake.
June 9, 2020
Lead or Manage? What to do in a Crisis | With Peter Urmson
As we start to come out of this crisis and things very slowly get back to normal, those companies that have shown strong leadership are the first ones to bet on. Some industries were impacted more than others, regardless of how strong the leadership is.
June 2, 2020
From in-person to on-line: How SMBs are coping | With Rinat Borgin and Ishai Aloni
Luka Lucic, a Pratt Institute psychologist who studies the effects of war said “People, during times of prolonged, radical change, end up changing,” The question we will pose in this episode, how have local businesses changed and what does the new normal look like.
May 26, 2020
The rise of AI and data tracking during a pandemic | With Tim Gordon and Simon Greenman
As the world reaches COVID-19 exhaustion and we all realize that this crisis has already changed our daily lives, very often we do not recognize what else the crisis has changed including its impact on global opinions surrounding politics, the environment and technology.
May 19, 2020
Generational Management in a Changing Workforce | With Sandy Lohr
For the first time in history, we are working with six generations in one workforce but whether this multi-generational workforce is collaborative and productive, or challenging and stressful, is up to how we manage
May 12, 2020
Local Search, The “Near Me” Experience takes on a Whole New Meaning | With Kelly Benish
Local Search is about ‘near me’ searches that were incredibly popular and based on intent, proximity, location optimization and relevance, the searcher was getting what they wanted in a very local sense. Given the recent restriction of offline movement, one could ask how this has affected Local Search?
May 5, 2020
Leveraging the Affiliate Marketing Channel | With Greg Shepard
Marketing practices are adapting to the corona crisis in both the B2B and B2C sectors. E-commerce is surging among SMBs, while business models are changing. Demands are shifting in online product orders. High-demand for new products and services in a world where everyone is shopping online creates new competition and makes channels such as affiliate marketing a logical choice.
April 28, 2020
Supporting virtual sales teams with the right tools and structure | Jói Sigurdsson
Sales Operations have shifted. You can no longer look you customer in the eye, so what do you do? In this episode we discuss how businesses are transforming their sales operations due to the COVID-19 pandemic, what we can learn from how remote sales have been done to date.
April 21, 2020
Quick Responses can Help You Win in a Crisis | Ash Lomberg
Start ups are generally known for their agility and quick response, while large organizations are rarely so flexible. Large organizations often resist disseminating plans until they are completely sure, and then they are reluctant to change for fear of creating confusion both within the organization and with customers.
April 14, 2020
Customer Care and Concern in a Time of Crisis | With George Leith
Keeping calm and thinking both strategically and operationally can be challenging when a crisis occurs, and that’s what we are in. Facing a massive number of customer requests and questions, some of them desperate and some of them just inquisitive, can be challenging even in the best of times.
April 7, 2020
Storytelling in a Digitally Connected World | With Christian Ward
The Importance of Storytelling cannot be underestimated. The world we live in today could not exist without the influence from past generations, the experiences from people across the globe and the experiences from those that surround us. As creatures of habit and tradition we instinctively hand down lessons and share knowledge.
March 31, 2020
Managing Career and Family in Crisis Time | Stéphanie Vérilhac Marzin
It is difficult enough to balance career, family, children and still have time for yourself, and then we suddenly find ourselves in a world health crisis and everything changes. We find ourselves “locked down” with family under foot, trying to build a rountine so that life can somehow go on.
March 24, 2020
The Coronavirus Impact on Small Business And Agencies | With Christoper Carfi
Many of us saw the outbreak of SARS or EBOLA, but both of these pandemics were before we had a fully embraced world economy. Today we have a full global and connected economy, one that has spirited our growth but also brings with it certain risks because we are so globally connected. Now we are now living those risks.
March 17, 2020
Small Mistakes, Big Consequences-Behaviours that can impact your career by Anne Baum | With Anne Corley-Baum
A recent Forbes article published research by the Carnegie Institute of Technology which indicated only 15% of financial success actually comes from knowledge or technical skills. The remaining 85% of success comes from the ability to effectively communicate and negotiate with others, and a lot has to do with body language and habits.
March 10, 2020
Helping Entrepreneurs Succeed | Greg Shepard
Although statistics vary, most are showing that around 61% of Generation Z entering the workforce now, say they want to be entrepreneurs, and very few want to do it because of money. Being creative, solving a problem and making life more efficient top the reasons why. But being an entrepreneur is hard.
March 3, 2020
Navigating Through Digital Marketing Options | With Neil Cohen
We all know that marketing is changing fast, we only need to blink and there is something new. The big guys like Facebook, Amazon, Apple, Google have redrawn the customer buying journey and redefined how companies and consumers interact. But this is only the beginning.
February 25, 2020
Impactful Leadership with Peter Montoya | With Peter Montoya
There is a lot of thought today that goes into what true leadership is and what its relation is to corporate sustainability. Leadership is much more than authority, it is about developing people and helping others reach their full potential.
February 18, 2020
The 7 Obsessions of High Performing Banks | With Victor Levesque
There is a lot of talk in the financial industry today about transition and technology, and for good reason. How we think about money, spend it and save money is changing and as a result the banking sector is in transformation. Banks are investing millions of dollars into technology to digitize nearly every aspect of their businesses.
January 28, 2020
How to be successful in the internet retail market | With Luke Peters
Internet retailing is riding on an upward trend is due to the technologically-savvy population and growing consumerism of the middle class. The rise of omnichannel is sure to continue in 2020, especially in retail therefor retailers need to offer consistent buying regardless of channel, and one channel is internet retail.
January 14, 2020
How AI is Fostering Innovation | With Maike Strudthoff
Artificial intelligence is changing everything. It is changing our personal lives and it will change the future of business. We already see it being used in internet searches, customer targeting, and even in performance evaluations. It is merging our personal lives with our business lives as devices learn more about us and location-based intelligence always knows where we are and what we are doing.
January 7, 2020
How gender and culture are reflected in our body language we use | With Stefan Verra
Body language is something we notice but do not think about especially when it comes to gender and cultural differences. One of the questions that very often is asked, is why do the genders exhibit different body language and how do we interpret these differences? Are these differences learned or instinctive?